Ready to present the best version of yourself to the world?
Need quality photographs that convey your awesomeness and brand message in a clear and concise way?
Want to stand out from the crowd with kick ass personal branding?
Yes? Then the Personal Branding Collection is for you!
This collection is perfect for showcasing the Entrepreneur in you to the world in your own unique way.
Think WOW factor. Think Intrigue. Think … INCREASED ENGAGEMENT!
Join me in studio or on location as I work my magic and capture your unique entrepreneurial essence in high quality professional images.
WHAT IS PERSONAL BRANDING?
It’s about creating a MAGNETIC BRAND PRESENCE
showcasing THE BEST VERSION of yourself
that stands ABOVE THE REST
from SOCIAL MEDIA
to your WEBSITE
to rocking your PR & MEDIA!
It’s about NOT SETTLING for a lesser story
while making the BEST FIRST IMPRESSION you deserve
thanks to YOUR PERSONAL BRANDING PORTRAIT SPECIALIST.
I will help you MAKE A STATEMENT.
I will BRAND YOU TO SUCCESS.
How IS personal branding Photography different to headshotS
Personal Branding Photography is a relatively new aspect of visual branding, with savvy business owners jumping on board to take their branding to the next level.
A Personal Branding Photography session differs from a typical headshot/portrait session in several ways. With headshots, the focus is simply you, usually shot from the waist up. Headshots are incorporated into personal branding sessions, but we don’t stop there.
We delve deep into not just who you are visually, but telling the story of what you do and why you do it via detail shots, lifestyle shots, photos of you in action, you with your products, etc. The possibilities are endless and each session is customised to best reflect the type of business you run and the message you wish to convey about your brand through images.
These sessions are more customised than a headshot session, so there are lots of factors to consider including the location(s), outfits, branding colors your brand messaging, etc. Therefore, our pre-shoot experience will be more involved and in depth in the pre-planning stages.
We help you decide how to best translate your brand into images that you can use on social media, your website and in advertising. Each brand is different and each session is personalised.
These sessions also differ from our regular sessions in that we include the digital files. You will end up investing more into this type of session than you would with a headshot session, simply because you’re getting a wider variety of images, and more time spent with planning, consulting, and finally, shooting. With these images the end goal is to help you be more profitable in your business, so think of these images as a true investment in your brand.
We are happy to set up customer recurring packages based on what you need for your business.
WHAT TO EXPECT
Our Personal Branding Photography Melbourne Session has been designed specifically with your needs in mind.
During the session, we will capture an array of fabulous images so you walk away with photos that look amazing on their own and as part of your marketing collateral.
Never again will you be left scrambling for a decent image to use with a press release or hoping that you can get away with an photo taken at Uncle Bob’s backyard barbecue in 2009.
We will ensure you have a wide selection of contemporary quality images that communicates your individual style and personality perfectly.
Yes, you know what that means … no more excuses to not to have quality and consistent images across your entire brand platform!
Both online and offline.
Website, Social Media, Print material.
Your target market won’t ever be left wondering who you are and what your message is.
Why Choose Kapture Photography For Your Personal Branding photography
Hi, I’m Karen! I specialise in unique business portraits, personal branding and headshots for small business and creative entrepreneurs.
I help businesses, like you, feel confident and comfortable in their own skin. That’s because I am a bit of brand fanatic that lives and breathes all things business and personal branding! My goal is to inspire you to discover your unique story, dream big and showcase all you have to offer through professional business portraits that stand out from the crowd.
More about me here …. but for now, let’s talk Personal Branding!
PERSONAL BRANDING. YOUR SUPERPOWER.
In this crazy age of technology in our ever-increasing connected world, we are bombarded with a constant flow of information and advertising.
Our inboxes are flooded with emails and sales material.
An innocent visit to a website can create deluge of advertising in your Facebook feed.
A simple Google Search will result in both sponsored and organic results carefully presented in a way that suggests they are one in the same.
As a result, it has never been more important to do research into who we do business with. We check websites, stalk businesses on social media and read online reviews.
It helps us distinguish who we resonate with, who we connect with and ultimately helps us separate between the wannabe marketing gurus and those businesses who genuinely want to serve us.
So as business owners and entrepreneurs, how do we break through that noise?
How do we sing louder than the rest?
How do we increase visibility and connect with potential customers that may not have met us yet?
Personal Branding.
In today’s market, potential prospects want to connect with brands they resonate with, are reputable and credible. They want to do business with people they believe in.
And we naturally make personal connections and emotional decisions. It is inherent in who we are as humans.
That’s where the power of a Personal Brand can help you stand out from the crowd.
One great headshot could change your world.
It is how you are perceived by your audience and how you make them feel. It is your point of difference from all other competitors.
A great personal brand could be the single reason why someone chooses to do business with you, above and beyond anyone else.
It is your SUPERPOWER and how you break through all that digital noise!
If your personal brand isn’t consistent (maybe even non-existent!), across all channels and your competition’s brand is … guess who gets the business?
So stop handing customers on a silver platter to your competitors!
And let’s create a magnetic personal brand that naturally entices customers to choose you!
Whether it’s Professional Headshot Photography or a comprehensive Personal Brand that showcases your unique story – I will help you make a statement and brand you to success!
Let’s do amazing things together!
How We Work
BOOKING YOUR PHOTO SESSION
It’s always best to book your photo session in advance, especially if you are working towards a specific deadline. It’s also important to take the time required for photo selection and editing into account when booking your personal branding session.
THE BRAIN STORMING SESSION
Once you’ve set a date for your photo session, we can begin brainstorming ideas. The photos from your personal branding session are very multi-purpose. They can be used for your website, promotional materials, blogs, ads, social media, headers, banners and more. That’s why planning and analysing is so important. Knowing where and how you want to use your images will help us understand whether you’ll require vertical, horizontal or square images for instagram. If you will want to use text across any of your images, please let us know so that we can plan the image backgrounds accordingly
YOUR BRAND DESCRIPTION
We ask that you come up with a brief but detailed description of your brand and what it stands for so that we can find ways to bring this across in your images. If there are specific colours that you would like to incorporate, please let us know. Our goal is to paint the perfect picture of what it is you do, and what sets you apart from your competition. These images will provide an important glimpse into what it would be like to work with you.
PRIOR TO YOUR SESSION
Confirm any hair and makeup appointments and confirm the address one week prior to your session. If you will be colouring your hair, this is the time to do it. The day before your session we ask that you prepare your outfits, ensuring that they’re steamed, pressed and on hangers. If you want to look great in your photos, make sure you are well hydrated on the day prior and be sure to go to bed early so you will look and feel well rested.
THE DAY OF THE SESSION
Now it’s all about relaxing and enjoying the experience. We will direct you on how to pose and ensure that you get the best possible shots. We’ll take a mix of lifestyle images and headshots to give your audience a better view of what you do on a daily basis. We’ll also take some behind the scenes shots for a more personal view of what it’s like to work with you.
EDITING
After the shoot we will spend time sorting through all of the photos, deleting any photos that didn’t work out. Once we’ve done this we will send you the proofs to review. The proofs will not have been edited so these won’t be the final images. We will get rid of any small imperfections and ensure that the color looks amazing. If there you have any specific editing requests, please let us know.
SELECTING YOUR IMAGES
While our packages do come with a specific number of images, there is always the option to purchase additional shots if you would like to use extra photos. It’s best to choose a good mix of images so that you have a little bit of everything available to you. We are always happy to assist you with this process if need be.
Personal Branding Photography Pricing
Our Personal Branding Photography Sessions are completely tailored and customisable to your needs.
- Shoot Fee studio $200, Location $260
- Small Business Collection $1500 + GST (1-2 Hours, Images included)
- Corporate Collection $3000 + GST (2-4 Hours, Images included)
Your Personal Branding Photography Session also includes:
- Free Connection Call
- Strategy Planning call (via zoom or if you prefer, face to face) to determine exactly what your photography needs are and how we’ll go about capturing them.
- Your gallery will consist of contemporary lifestyle head shots, behind the scenes of your business, styled product photography and any specific requests discussed in the strategy planning call.
- A comprehensive gallery of images, all unique to your brand. Gallery delivered via downloadable link.
- Fully Guided Posing
- Colour & Black & White
- Media ready formats for print, web and social media
Gallery delivered within 1 week of the photo shoot.
Our shoot fees cover the photographer’s time both in the studio and behind the scenes editing your images.
Shoot fees are payable at the time of booking your session. We accept direct deposit or credit cards.
Lovely Words
Update your business profile with Personal Branding Photography melbourne
Your time is now! Time to stop, get your business where you want it to be
Celebrate your business with a professional headshot photography in Melbourne.
Talk to us about booking your spot today.
Call (03) 9763 2795 or
